Deep Design

Madhusudan
Aug 1
2 min read

Deep Design is a way of creating and delivering something (like a presentation, a project, or an experience) that goes beyond just planning and doing.It’s not just about what you design, but also how deeply you connect with the people, the place, and the purpose behind it.

It works on the belief that there’s a “field of shared consciousness” (sometimes called a Morphic Field) that holds ideas, wisdom, and energy — and that designers or facilitators can tap into it using intuition and inspiration.

So instead of only following a fixed plan, the design keeps evolving — even while it’s being delivered — because the designer is listening and responding to what’s emerging in the moment.

🔁 Triple-Loop (Deep) Learning

Think of learning and designing as happening in loops:

Single-loop: Fixing mistakes — “Did I do it right?”
Double-loop: Rethinking methods — “Am I doing the right thing?”
Triple-loop: Transforming the self — “Who am I being as I do this?”

Deep Design operates at this third loop — it’s about being conscious and evolving while creating, not just applying skills or knowledge.

🌍 Connection with Land and Context

In Deep Design, the designer also “listens” to:

The history and energy of the place (land, community, ecosystem)
The current situation and subtle signals around them

This means the design is alive and responsive — shaped by both inner awareness and outer environment.

☕ Coffee Metaphor

Imagine Deep Design like making coffee:

The design plan = coffee machine, water, beans
The Morphic Field = the brewing process that transforms everything
The delivery = the act of pouring and drinking the coffee — it might still evolve (adding sugar, milk, etc.)

So the final “taste” (what is delivered) is not identical to the plan — it’s richer, transformed, and alive with what emerged during the process.